Dr Imad Nawaz
Imad Nawaz is the Dean of Faculty at Northumbria University, London. An experienced academic leader and management professional, he brings extensive experience in higher education, commercial, and non-profit sectors across the UK and internationally.
Imad has a distinguished record of teaching at both undergraduate and postgraduate levels, engaging students from diverse social, cultural, and professional backgrounds. His pedagogical approach is firmly rooted in the integration of research and industry practice, ensuring that students benefit from a dynamic, relevant, and intellectually stimulating learning experience.
A qualified Human Resource Management practitioner, Imad holds professional membership as a Graduate Member of the Chartered Institute of Personnel Development (CIPD) and maintains active affiliations with a range of professional associations and networks in the UK and abroad. He has delivered corporate training programmes and undertaken consultancy engagements across business, management, and education sectors both domestically and internationally.
Imad is research-active and serves as a reviewer for peer-reviewed journals and academic publications. He also acts as an External Examiner for several UK universities and supervises and examines PhD and Professional Doctoral candidates, reflecting his commitment to academic rigour and research excellence.
In his leadership capacity, Imad has led the development of a broad portfolio of undergraduate and postgraduate programmes within the Business and Computing Faculties. These programmes were strategically designed to incorporate contemporary elements including Design Thinking, Experiential Learning, Data Analytics, and Artificial Intelligence, in direct alignment with Northumbria University’s 2030 Strategy. Central to this work was the embedding of experiential learning across all levels of study, equipping students with industry-relevant skills and meaningfully enhancing their employability outcomes.
Imad successfully led the re-accreditation of AACSB (Association to Advance Collegiate Schools of Business) at Northumbria University’s London campus in 2024, a prestigious international recognition that underscores the quality and standards of the institution’s business education provision.
Further demonstrating his commitment to fostering a culture of scholarly inquiry, Imad initiated and launched the Journal of Business and Digital Innovation (JBDI), a peer-reviewed research journal at Northumbria University, London. This initiative has been instrumental in promoting research-led teaching and nurturing an institution-wide research culture among both staff and students.
Please email Imad at imad.nawaz@northumbria.ac.uk if you are interested in pursuing Doctoral research in Leadership, Management, Organisational Development, Human Resource Management and Human Resource Development related areas.
Research
Research Areas:
- Strategic Human Resources Management
- Generational Cohorts in the workplaces
- Behavioural Profiling
- Continuing Professional Development
- Communities of Practice
- Employee Recruitment and Retention
- Future of Work and HRM
Publications
Key publications:
- Nguyen, L. T., Jamal, A., O’Brien, J., & Nawaz, I. Y. (2017). The effect of click & collect service in the context of retail atmospherics on consumer buying behavior in terms of repurchase intention: An empirical study of Tesco UK. Presented at 4th International Conference on Innovation in Economics and Business 2017.
- Nawaz, I. and Chowdhury, M. R. (2018) ‘Investigating Ways to Motivate Zero-Hour Contract Employees to Improve the Retention Rate: A Case Study of the UK Employment Agencies’, International Journal of Entrepreneurship Management Innovation and Development (EMID), 2(2), pp. 116–157.
- Nawaz, I. Y. (2019) ‘Characteristics of Millennials and Technology Adoption in the Digital Age’, in Dadwal, S. S. (ed.) Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer. IGI Global, pp. 241–262. doi: 10.4018/978-1-7998-0131-3.ch012
- Dadwal, S., Haq, A., Jamal, A., Nawaz, I. (2021). Value of data as a currency and a marketing tool. In Jahankhani et al (Eds), Strategy, Leadership, and AI in the Cyber Ecosystem: The Role of Digital Societies in Information Governance and Decision Making (pp. 381-398). https://doi.org/10.1016/B978-0-12-821442-8.00017-3
- Dadwal, S.S. (2023). Book Chapter: IoT, Cloud Computing and Elementary Building Blocks Of Smart Sustainable Cities, in Dadwal, S.S.; Jahankhani, H., Gordon, B. Nawaz, Y.I. (2023). Digital future: Technology and talent strategies for Sustainable Smart Cities. Edited a book with Emerald Publication, 1st ed. Sept 20233 (expected)
- Dadwal, S.S.; Jahankhani, H., Gordon, B. Nawaz, Y.I. (2023). Digital future: Technology and talent strategies for Sustainable Smart Cities. Edited a book with Emerald Publication, 1st ed. Sept 2023.
- Hossain, A., Nawaz, I. Y., and Amani, Z. (2023). Analysing the key challenges that women entrepreneurial businesses are facing in the UK: The Case of BAME group. 8th International Conference on Globalisation, Entrepreneurship and Emerging Economies. ICGEE
- Hossain, A., Nawaz, I. Y., and Sultana, N. (2023). Analysing the key determinants of Investment decision while setting up an entrepreneurial business in the United Kingdom. 8th International Conference on Globalisation, Entrepreneurship and Emerging Economies. ICGEE
- Bowen, G., Jahankhani, H., and Nawaz, I. Y. (2024). Black Swan Events: Mitigating Disruption to a Supply Chain Using Blockchain and Artificial Intelligence, Systems Journal, MDPI.
- Akintola, O. A., Nawaz, I. Y., Obasan, O.(2025). Networking Ability of Graduate Business Students in UK: The differentials of Gender and performance. Journal of Education for Business. Routledge. Taylor & Francis Group.
- Adepoju, O. O., Akintola, O. A., & Nawaz, I. Y. (2025). Significance of Artificial Intelligence (AI) in the Unbiased Performance Appraisal of Remote Workers: A Review. The Journal of Developing Areas. Tennessee State University College of Business. USA (In peer review).
- Akintola, O. A., & Nawaz, I. Y. (2025). Organization-wide digital mentorship: A comparative discourse of Fourth Industrial Revolution (4IR) effects on education industry within the Sub-Saharan Africa and Western Europe. In S. Gera & A. Shankar (Eds.), Digital mentorship: Bridging AI–human divide in the era of Industry 5.0 (pp. 57–70). Emerald Publishing Limited.
- Naz, S., Sardar, S., & Nawaz, I. Y. (2026). Preserving Cognitive Ownership of Academic Writing in Higher Education: A Sustainable Hybrid Pedagogical Framework for Reasoning-Centred Artificial Intelligence Integration. Journal of Business and Digital Innovation (JBDI), 1(1), 33–44. Northumbria University, United Kingdom.
Qualifications and Professional Membership
- Doctor of Business Administration (DBA) from Teesside University, UK
- MA Human Resource Management (MA-HRM) from Middlesex University, UK
- Senior Fellow of the Higher Education Academy (SFHEA)
