Dr Sumesh Dadwal is the Programme Leader for MA Design Management, Lecturer in Business and Dissertations and an Internship Coordinator. Sumesh has 20-years of experience in teaching, academic research, eLearning, and educational quality management, associated with various UK universities such as University of Glyndwr, UWL and the University of Plymouth.
Sumesh specialises in International strategic marketing, consumer behaviour, innovation & technology in marketing and leadership & organisational change. He is an active researcher undertaking analysis of brands, the service sector, markets and consumer behaviour, utilising various qualitative and quantitative techniques. He has written various research papers, book chapters, co-edited a book, and lead research at various levels. He has successfully undertaken projects that required data mining, editing and detailed statistical analysis using qualitative and quantitative research methods using software: N-Vivo, Excel, SPSS.
Sumesh is also a member of advisory and editorial board of academics at Acme Intellects IJRM, India, and a reviewer for the Journal of Enterprise Information Management, UK. In addition, Sumesh has industrial experience in the construction and agricultural supply chain.
